Ep 68: Drowning in Data – Identifying Event Data Points Most Beneficial to Associations
This week’s guest is Vinnu DeShetty, CEO and Founder of EVA Event Tech Hub. In this episode, Vinnu talks to us about key event data points that associations need to collect. With the gaining popularity of virtual events, associations now have a new layer of data that they’ve never collected before. No, event data is not new. Yes, there seems to be a lot more of it. Gone are the days when event data stays in its registration silos. Associations want to know what to do with data that can provide them insights that can help the entire organization.
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