Category: Podcast

Ep 13: What Does the Future Hold for Associations?

Ep 13: What Does the Future Hold for Associations?

A few years ago, .orgSource has already been discussing how technology will cause a big disruption in the industry, but little did we know that the major disruption would be a pandemic. Join Kevin Ordonez, .orgSource President and Managing Director of Digital Strategy, as he interviews Mark Thorsby, Founder of FrontWheel Consulting, on what he thinks the future holds for associations.

Ep 11: Qualitative Research Techniques and How These Help Associations

Ep 11: Qualitative Research Techniques and How These Help Associations

Happy Saturday! Tune in to this episode as .orgSource Consultants Merideth Menken and Cecilia Sepp, who is also the Principal & Founder of Rogue Tulips LLC, explore investigating data that will help associations truly understand their members’ needs and their organization’s potential for growth.

Ep 10: Returning to the Workplace in the New Normal

Ep 10: Returning to the Workplace in the New Normal

Is your association ready to return to the workplace? Join Kevin Martlage, senior consultant of .orgSource, and Beth Taylor, Chief Financial and Administrative Officer for the Precast/Prestressed Concrete Institute (PCI), as they talk about some of the thing’s PCI is doing to work towards returning the team back to the office on a more regular basis.

The Impact of Low Touch Economy on Associations – What Is Your Strategy in the New World?

The Impact of Low Touch Economy on Associations – What Is Your Strategy in the New World?

The Low Touch Economy is both a complication of the pandemic and a feature of digital business. In this episode, Sharon Rice, .orgSource Director of Business Strategy and I share the outcomes of research that our company conducted to learn how associations are navigating this new environment. We’ll focus on behavioral shifts, opportunities for innovation, and economic scenarios and strategies

Ep 1: Creating an Education Strategy That Will Keep Your Members Coming Back

Ep 1: Creating an Education Strategy That Will Keep Your Members Coming Back

Even before the pandemic, the way professionals learn was changing. If your education strategy is grounded in certification prep courses, CEUs and conferences, you may be working harder and harder to engage the same number of participants as you have in the past. If this is true for your association, it is a sign you may not be where the market is.

During this session, we will explore how professionals learn today, what employers are looking for, and how to use that information to create an education strategy that improves not only the number but also the share of participants year over year.