Best Practices – Page 4

Ep 35: Promoting Effective Partnering Through a Culture of Collaboration and Communication

By association40 | December 11, 2021

Open lines of communication go a long way in terms of building a great partnership. Our guests for this week, John Forbes, Executive Director of the American Venous Forum, and Sue O’Sullivan, President at Veritas Meeting Solutions, talk to us about how their organizations partnered to create a unique hybrid management model for associations, and how this relationship thrived through mutual trust and respect within the teams.

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Ep 33: Accelerating Initiatives in an Era of Disruption

By association40 | November 4, 2021

Join us this week as our guest, Dean West, President of Association Laboratory, talks to us about how the pandemic accelerated initiatives in the association industry—what could have taken five years is now only taking a couple of months to execute. With lots of pros and cons, Sherry and Dean discuss that while face to face meetings are still very much important, associations are currently still finding their feet in balancing and incorporating traditional and virtual strategies to extend substantial reach in audience. We know a lot of association executives have a lot to say about this topic so leave us a comment below!

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Ep 32: Overcoming Challenges Beyond Borders

By association40 | October 30, 2021

Change . . . love it or hate it — it’s here to stay. This week’s guest, Teri Carden, President of the Review Society and Founder of 100Reviews, talks to us how the recent agents of change have been breaking barriers to improve how things are running in the association industry.

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Ep 31: Using the Power of Data in Growing Your Association

By association40 | October 18, 2021

How are you using your data? Are you using it correctly in your association to make a difference? This week, John Challice, Senior Vice President of Business Development at Hum, talks to us about the value of data and its strategic components. Join the conversation as Sherry and John discuss the reasons why first party data is the key to moving to the next level of member value and why associations should learn how to use it to their advantage.

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Ep 30: Curiosity Drives the Growth Mindset

By association40 | October 9, 2021

Breaking down silos to get the right people who can perform the job is not an easy task. Apart from having the right technology, Eric O’Connor, Chief Growth Officer of the American Association of Nurse Anesthesiology, talks about why identifying people in your organization that have the innate need to grow and make a difference and giving them the right opportunities is an important starting point of digital transformation.

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Ep 29: Ramping Up Digital Transformation in the Hotel Industry

By association40 | October 2, 2021

Digital transformation in the hotel industry started way before the pandemic, but the crisis gave it the push it needs down the hill. This week’s guest, Bill Elliot, President & CEO of the Wisconsin Hotel & Lodging Association (WHLA), shares some insights on the things WHLA did to keep their heads above water, while taking a step back to look at internal systems that will help increase productivity and efficiency.

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Ep 28: Shifting the Paradigm to Focus on Staff Well-Being

By association40 | September 25, 2021

Join us this week with our guest, Stephen Peeler, Executive Director at Infectious Diseases Society of America Foundation. Sherry and Stephen talk about how the IDSA Foundation saw the pandemic as an opportunity to not only change its business model but also the way it thinks about its staff. The organization concentrated on what it was going to stop doing to effectively ramp up its pandemic preparedness and response.

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Ep 27: Building the Framework for a Healthier Work Environment

By association40 | September 11, 2021

Join us this week as our guest Nancy MacRae, CEO of the Emergency Nurses Association, talks about leadership during and post-pandemic. Tune in as Sherry and Nancy discuss how the pandemic strengthened the value of associations and how they can continue to represent and grow impact by delivering value and being adaptable.

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Ep 26: Reinforcing Relationships Through Member Engagement and Experience

By association40 | September 4, 2021

Join us this week with our guest Geoffrey Brown, CEO of the National Association of Personal Financial Advisors, as we discuss how member engagement and experience, when done the right way, can deepen your association’s relationship with your audience and can make you an indispensable part of their lives.

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Ep 25: Utilizing Emerging Technologies to Solve Communication Problems

By association40 | August 14, 2021

Hybrid events seem easy on paper, but execution is a totally different story. If you don’t have the right people and the right technology, it could be your biggest nightmare. Tune in as Sherry Budziak interviews Laird Crawford, owner and CEO of Ian Ryan Interactive, to discuss how the Innovation Summit was seamlessly blended into an in-person and online event, and all other media services that associations can utilize to economically meet their communication needs.

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Ep 24: Systemic Problem Solving Through Lens of Optimism

By association40 | August 7, 2021

The pandemic has forced associations to be as creative and innovative as possible to ride the tide and thrive in it. This week’s guest, Mike Moss, President of the Society for College and University Planning, talks about launching an Innovation Hub in his organization to speed up product development cycles and identify and refine experiments that were moving the discipline forward. Lots of takeaways that you don’t want to miss!

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Ep 18: Journey to Becoming CEO

By association40 | June 25, 2021

Join us this week as Sharon Rice, Managing Director of Business Strategy at .orgSource, interviews David Martin, CEO of the Society of Critical Care Medicine, on his journey to becoming CEO. Learn about mentorship, dedication, and what it takes to be successful in this executive role.

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Ep 16: The Evolving Landscape of Association Sponsorship

By association40 | June 12, 2021

In this episode, Kevin Ordonez, .orgSource President and Managing Director of Digital Strategy, interviews Lewis Flax, President of Flax Associates, on the changing landscape of association sponsorship. Find out what’s hot and what’s not, what sponsors REALLY want, and how your organization can best cater to your partners – all these and more so make sure to hit the play button!

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Part 1: Why a Strong Channel Network Matters in Navigating the New Normal

By association40 | March 3, 2021

In this episode, Sharon Rice, Managing Director of Business Strategy for .orgSource, discusses the importance of channel networks and channel development with Jim Lahey, an accomplished Associations Executive and global channel leader.

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Lessons Learned During the 2008 Recession

By association40 | March 3, 2021

In this episode Abe Eshkenazi, CEO of the Association for Supply Chain Management, joins me to talk about how he steered his organization through the 2008 recession. Abe will share key actions you can take to succeed through challenge and demonstrate value to your members.

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