Category: Best Practices

Ep 27: Building the Framework for a Healthier Work Environment

Ep 27: Building the Framework for a Healthier Work Environment

Join us this week as our guest Nancy MacRae, CEO of the Emergency Nurses Association, talks about leadership during and post-pandemic. Tune in as Sherry and Nancy discuss how the pandemic strengthened the value of associations and how they can continue to represent and grow impact by delivering value and being adaptable.

 

 

Ep 26: Reinforcing Relationships Through Member Engagement and Experience

Ep 26: Reinforcing Relationships Through Member Engagement and Experience

Join us this week with our guest Geoffrey Brown, CEO of the National Association of Personal Financial Advisors, as we discuss how member engagement and experience, when done the right way, can deepen your association’s relationship with your audience and can make you an indispensable part of their lives.

 

Ep 25: Utilizing Emerging Technologies to Solve Communication Problems

Ep 25: Utilizing Emerging Technologies to Solve Communication Problems

Hybrid events seem easy on paper, but execution is a totally different story. If you don’t have the right people and the right technology, it could be your biggest nightmare. Tune in as Sherry Budziak interviews Laird Crawford, owner and CEO of Ian Ryan Interactive, to discuss how the Innovation Summit was seamlessly blended into an in-person and online event, and all other media services that associations can utilize to economically meet their communication needs.

Ep 24: Systemic Problem Solving Through Lens of Optimism

Ep 24: Systemic Problem Solving Through Lens of Optimism

The pandemic has forced associations to be as creative and innovative as possible to ride the tide and thrive in it. This week’s guest, Mike Moss, President of the Society for College and University Planning, talks about launching an Innovation Hub in his organization to speed up product development cycles and identify and refine experiments that were moving the discipline forward. Lots of takeaways that you don’t want to miss!

 

Ep 18: Journey to Becoming CEO

Ep 18: Journey to Becoming CEO

Join us this week as Sharon Rice, Managing Director of Business Strategy at .orgSource, interviews David Martin, CEO of the Society of Critical Care Medicine, on his journey to becoming CEO. Learn about mentorship, dedication, and what it takes to be successful in this executive role.

 

 

Ep 16: The Evolving Landscape of Association Sponsorship

Ep 16: The Evolving Landscape of Association Sponsorship

In this episode, Kevin Ordonez, .orgSource President and Managing Director of Digital Strategy, interviews Lewis Flax, President of Flax Associates, on the changing landscape of association sponsorship. Find out what’s hot and what’s not, what sponsors REALLY want, and how your organization can best cater to your partners – all these and more so make sure to hit the play button!

The Impact of Low Touch Economy on Associations – What Is Your Strategy in the New World?

The Impact of Low Touch Economy on Associations – What Is Your Strategy in the New World?

The Low Touch Economy is both a complication of the pandemic and a feature of digital business. In this episode, Sharon Rice, .orgSource Director of Business Strategy and I share the outcomes of research that our company conducted to learn how associations are navigating this new environment. We’ll focus on behavioral shifts, opportunities for innovation, and economic scenarios and strategies